Many internet marketers recognize that a membership site is a great way to bring in a comfortable and consistent income. So they find a great niche, set up their membership website and add great content, there is still one major step, getting members to join. At first glance, this often seems a bit overwhelming and is the point where membership site owners often get discouraged. Not knowing how to find members stop many online marketers even before they get started.
Fortunately, it is not too difficult to grow your membership base. As long as you understand that it may take some time. Don’t expect to fill up your site overnight. Instead, shoot for a couple of new members a day. Overtime, you will be able to draw a pretty good income. Below, are some simple ways to advertise:
Start An Affiliate Program: One very effective way to grow your membership website is to offer people (members and non-members) the ability to earn money by getting other people to join. Think about it. If your monthly fee is $29, offering individuals 50% or $14.50 each month for every new member that they sign up would be very enticing. If you get the right affiliates, you may not have to do much advertising at all.
Hang Out Where Your Potential Members Are: Spending time at the same places that people who might be interested in joining your membership site is a really good way to get members. This might include forums and social networking websites.
Try Adwords: Depending on what niche you are targeting, Adwords may be a great way to get the word out about your site and to get new members. Make sure that you carefully target your audience so that you don’t waste your money and time.
Write Press Releases: Press releases are another excellent way to advertise your membership website. There are a few fairly good options and some excellent paid ones. If you don’t know where to begin, consider Prweb.com. If you optimize your website and choose good keywords, you can get some good rankings for both your sales page and your release.
Forum Marketing: Once you figure out where your target audience spends their time online, it is time to go to them. Often times, forums are a great place to find people that will be interested in your offer. If the forum allows, make a post advertising your membership site. If they do not allow blatant advertising, then create a signature link ad.
Social Networking Websites: Social networking websites are another fantastic, advertising option. Find one that caters to your niche and then create short articles or blurbs that would interest them so that they click onto your website. After you get them there, it is up to you to sell your product. Consider, giving them a few free days or a free report so that they have some idea of the quality of content that you are offering.
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